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Logo Samples : : : RECOGNITION Print Design Annual, DSVC, ADCH
Alo Groups — Science, Engineering, Business
Branding Development Samples: Logo, Website, Letterhead System/Business Card
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Alo Groups is a consortium of science, technology, engineering and business development that nurtures and facilitates unconventional innovation. They bring together the best and brightest creative minds with visionary financial investors including venture capitalists. I designed their logo and visual brand to stand out from the otherwise typical sterile "techie" look of competitors. Instead their identity and brand directly mirror the nurturing aspect of the company name "Alo" (Latin word root of the healing "aloe" plant) and their mission as an incubator for bringing fresh ideas to fruition. I included a nod to technology in my choice of typeface and the use of a deep grey in the color palette. It was an instant hit.
J Collier — Metalsmith
Branding Development Samples: Website, Product Photography
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Internationally published art jeweler J L. Collier is completely self-taught. He works in a striking minimalist style using both traditional materials of gold and silver plus Japanese alloys of shibuichi and shakudo and other non-traditional metals such as steel, iron and copper. These materials in solo or tandem provide a broad range of color patina finishes. J's work is characteristically organic and finely textural. His visual brand is purposed to bring his remarkable, one of a kind work front and center via unobtrusive layout design and understated product photography.
Body Bistro — Ayurvedic Skincare : : : Beverly Hills, California
Package Design
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Body Bistro is an ayurvedic skincare company boasting celebrity clientele. Their product packaging requires a solid and sophisticated presence on the shelves of upscale salons and beyond. I set out to achieve this by implementing elegant typography in tandem with a clean aesthetic. The curvilinear nature of the Body Bistro logotype is referenced throughout the packaging design.
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